How To Start A Clothing Retail Store Business In Las Vegas

25-Jul-2019 25-Jul-2019 25-Jul-2019

Learning “How to start a clothing retail store business” is easy with the abundance of resources that are available but it also has its share of challenges that involve:

  • Dealing with uncontrollable factors involving people and expenses
  • Challenges in increasing cost of production and distribution
  • Finding good suppliers and excellent workers
  • Dealing with competitors

These challenges are daunting and cause a lot of small business owners to close before things could lift off the ground. However, mixing different strategies to have a thriving business in retail clothing offers unlimited potential to earn profits and establish your own brand.

What is a clothing retail store business?

A clothing retail store business is involved in purchasing trendy and fashionable apparels for the purpose of merchandising and selling these clothes to its intended customers. Some of the activities that a clothing retail store business is engaged with are:

  • Marketing clothes through print ads and commercial displays
  • Controlling Inventory
  • Hiring and Managing employees (sales reps, cashiers, accountants, and I.T. personnel)
  • Provide customer service to address issues or complaints

Types of clothes stores

Different types of clothing stores are classified under the following types of categories:

eCommerce & Social Media

The idea of merchandising a product or a service online has paved the way for the development of e-commerce platforms such as Taobao, Amazon, eBay, and Target. Moreover, the huge numbers of people shopping online have created the need for companies and business owners to use social media platforms to advertise their clothes stores such as:

Why Las Vegas?

Aside from the fact that Nevada is the ideal state to establish a business for reasons that include:

  • Ease of setting up a business
  • Protection to its owners, board of directors and officers
  • Advantages in taxes and fees

Other important reasons to start your clothing retail store business include:

  • Starting with little or no capital
  • Different niches and styles
  • Save on advertising cost using Social Media
  • Make profits without leasing at shopping malls in Las Vegas
  • Plenty of available resources to learn how to start a clothing store online 

If you have the passion, motivation, and the willingness to persevere in the clothing industry business, here are the steps.

How to start a clothing retail store business in Las Vegas
  1. 1
    Come Up with a Business Plan


    Planning is an important process that sets the structure for your clothing retail store business that includes:

    • Market research
    • Sales and marketing
    • Request for funding

    Administrative Tasks

    In addition, you have to make sure that you take care of the following administrative tasks:

    For a complete guide in doing this step, you might want to read the article on, “How to Write a Business Plan for a Small Business in Nevada”.

  2. 2
    Register Your Business

    Running a business in the state of Nevada requires taking care of administrative tasks to have a license to legally operate and continue business operations. Regardless of the business structure that you choose for your retail store business, you have to process your tax registration online or by mail.

    Administrative Tasks:

  3. 3
    Sourcing Your Merchandise

    With the wide range of options in starting your brand of clothing retail store business, it is important that you find your niche by understanding the trends in the market and knowing your target demographic. This will give you a clear idea on the clothing style and design that you would include in sourcing your merchandise based on the type of clothing store that you want. In obtaining the merchandise for your apparel, you have an option to produce your own or source it from manufacturers.

    Should you choose to manufacture your own apparel, here are the steps:

    • Come up with a unique design
    • Create a sample
    • Manufacture your design

    Some of the  wholesale apparel manufacturers that you can approach are the following: 

    Wholesale Manufacturers

    If you prefer to simply source your products from the existing manufacturer’s, here are the options that you can choose from:

    • Purchase directly from manufacturers and importers
    • Sourcing from distributors, wholesalers, and liquidators
    • Online sources like Alibaba
  4. 4
    Setup Your Website

    Setting up a website for your clothing retail store business is important for the following reasons:

    • Builds your business and improve credibility
    • Improve the online presence and promote your business
    • Functions as a means of connecting with your customers
    • Serves as a marketing tool 

    Having your own domain builds trust and shows an image of being a professional. If you are a small business, having a website will help in attracting more clients, increase the number of your followers, and improve your ranking on Google search results page.

    You can click on this link to learn, “How to Create a Website for Your Business” or you can simply hire a professional to set up your website and create a smart landing page.

  5. 5
    Promote Your Business

    Getting the word out is done to promote businesses is done for the purpose of:

    • Increasing sales and make profit
    • Promoting brand awareness
    • Building a customer base and increase following
    • Creating loyal customers

    With your business making a profit through satisfied customers and increased sales, your clothing retail store is poised to expand and continue operations. Here are some of the avenues that you can explore to promote your business in Las Vegas.

    Here are some of the interesting articles that you can check to help you promote your business:

    In Summary:

    Here are the five (5) simple steps on “How to start a clothing retail store business in Las Vegas”:

    • Come Up with a Business Plan
    • Register Your Business
    • Sourcing Your Merchandise
    • Setup Your Website
    • Promote Your Business

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